Impact of Gift Card Challenges on the Quality and Quantity of Research
DATE & TIME: August 19, 2024, 2:00 PM - 3:00 PM CT
Virtual: Zoom Meeting
Speaker: Shanthi Sree Edara, M.S., University of Southern Mississippi, Hattiesburg
Abstract: Background: Financial incentives, such as gift cards, are essential for increasing participant recruitment in research involving human subjects. However, administrative hurdles, Internal revenue services (IRS) regulations and university-specific challenges, often complicate the process of securing and distributing these incentives. Despite their benefits, these difficulties can impact both the quality and quantity of research. Therefore, understanding and addressing these challenges is crucial for ensuring that incentives effectively improve participant engagement and the success of research studies. This study examines the perceived impact of challenges in obtaining gift cards on both the quality and quantity of research, and how these effects vary depending on researchers' professional experience levels. Methods: A Qualtrics online survey was distributed to participants who are at least 18 years old and a person who uses gift cards in research. Participants were recruited through institutional listservs, scientific organization listservs, NIH-funded researcher email lists, and multiple sampling strategies. The experience levels were group into: Trainees (Undergraduate, graduate, post-doctoral, resident); Managers (Project managers, Research coordinators); Faculty (Junior faculty -less than 5 years, established faculty-more than 5 years of experience, research scientist). The variable how much do challenges in obtaining gift cards affect the quality of your research were recoded into not affected (Not at all), moderately affected (little bit and moderately), highly affected (quite a bit and very much). How much do challenges in obtaining gift cards affect the quantity of your research were recoded into not affected (Not at all), moderately affected (little bit and moderately), highly affected (quite a bit and very much). Data was analyzed using IBM SPSS Statistics 29.0, with emphasis on descriptive statistics and ordinal regression to compare the perceived impact of challenges in obtaining gift cards on the quality and quantity of research between trainees, managers, and faculty, with faculty as the reference group. Results: Among the 242 respondents, there were 117 established faculty, 46 junior faculty, 30 project managers, and 20 graduate students. These respondents were grouped into three categories: 168 faculty, 34 managers, and 42 trainees. Researchers reported that both research quality (73.1%) and quantity (68.3%) were moderately to highly affected by challenges in obtaining gift cards. Ordinal regression analysis showed that trainees experienced a significantly greater perceived impact on both the quality (parametric estimate = 1.10, p = 0.001) and quantity (parametric estimate = 1.68, p < 0.001) of their research compared to faculty. In contrast, managers did not report a significant difference in perceived impact on research quality (parametric estimate = 0.16, p = 0.64) or quantity (parametric estimate = 0.41, p = 0.24) when compared to faculty. Conclusion: The analysis reveals that trainees perceive a significantly greater impact on both the quality and quantity of their research due to challenges in obtaining gift cards, compared to faculty, while managers' perceptions do not significantly differ from those of faculty. Future research should explore strategies to streamline gift card procurement to mitigate these impacts.