About the Workshop
This workshop is for small business owners, coaches, creators and entrepreneurs who are looking for a cohesive and wholistic understanding of how to establish and grow their business online. We'll cover Branding (beyond a logo, font & colors), Web Sites, Search Engine Optimization, Social Media Marketing, and also how to utilize TikTok & YouTube to not only generate leads endlessly for your business, but also to create residual passive income to help stabilize + grow your income.
Location
Fremont Classroom
3414 1/2 Fremont Ave N Seattle, WA 98103
Date & Time
February 15, 2023,
8:30 AM - 4:00 PM
Leeah Murray
Leeah Murray is the Creatologist™ at Meraki & Co; a Digital Marketing Agency providing Digital Marketing + Branding for purpose driven brands + visionary entrepreneurs. She has developed an intuitive process that brings clarity for brands and professionals who have a mission to help, and people to serve.

When Leeah says she really loves what she does, she isn't kidding. At the age of 13, she taught herself how to program. Then at the age of 19, discovered that she could help businesses establish themselves online and make a living doing it! She was ecstatic and has been doing just that for the last 15+ years.
Tonia Swanson
A passion for creative design with functionality, Tonia brings over 20 years developing, designing, and producing a variety of print and digital collateral to Dovetail Design. She brings a unique perspective to marketing collateral, branding, newsletters, presentations, and RFP/proposal graphics. Often described as “the unicorn”, Tonia combines magic with a collaborative experience on all her projects.

Tonia has learned to channel her inner creative and merge it with a serious obsession with crystals and stones. She’s crazy passionate about her crystals and all things spiritual and metaphysical. She’s also a recovering crazy cat lady and her favorite pastime is designing a new brand, surrounded by crystals and cats.
Schedule
8:00 AM - 9:00 AM 
Introductions / Networking
9:00 AM - 10:00 AM
Branding (beyond a logo, fonts & color)
Define what a brand means
Choosing brand look / feel & establishing your Logo
Using your brand consistently
Washington / PNW resources to trademark & register a business
10:00 AM - 11:00 AM
Establishing Your Brand Online
Choosing a web site platform
Registering domain name
Signing up for web hosting
Email providers
11:00 AM - 12:00 PM 
An Ideal Marketing Heirarchy + Process
How to develop your marketing platform hierarchy
How to easily create content without running out of ideas
How to use AI software for content assistance
12:00 PM - 12:15 PM 
Questions, Answers & Conversation
12:15 PM - 1:00 PM 
Break for Lunch 
1:00 PM - 1:30 PM 
Wordpress Website in 30 min Demonstration with Leeah
Leeah will give a demonstration on how you can have a Wordpress website, that you are fully capable of building & designing, up in 30 min or LESS. 
1:30 PM - 2:00 PM 
Search Engine Optimization (SEO) Basics
2:00 PM - 2:30 PM 
Social Media Marketing Basics
Platform Explanations / Benefits
Building a Content Calendar
Batch Content Creation
2:30 PM - 3:30 PM 
Monetizing Content
How to create Residual, Passive Income
What is evergreen content?
Monetization requirements per platform
Additional Monetizing Opportunities
3:30 PM - 4:00 PM 
Q & A + Final Words
Contact Us
Questions about the event? Reach out via the form and we'll be in touch!

[email protected]
Location
Fremont Classroom
3414 1/2 Fremont Ave N Seattle, WA 98103 
There is plenty of 2-hour parking on all neighboring streets. Above 39th at Fremont and around the school, there is all day parking. Other options include the $7 or $10 parking lots on either side of the location.
After Class Happy Hour
Join us after the workshop for a happy hour from 4:30-6:00.
Details will be shared during the workshop
Join us on February 15
Tickets Available for in person OR online

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