Founders Reset 2025 
June 23, 2025, 8:30 AM - 3:00 PM
Startup Sioux Falls 100 East 6th Street, Sioux Falls, SD, USA

Six to Three on June 23: Pause, Reset, and Refocus.

Sometimes, the best thing you can do for your business is to step away from it—just long enough to see it more clearly.

Founders Reset is a half-day experience designed for founders and builders who need time to reflect, reconnect with their purpose, and recommit to their growth. You’ll spend the day with a small group of peers at Startup Sioux Falls and along the Downtown River Greenway, guided by two seasoned facilitators: Craig Morris and Melissa Johnson.

Expect a mix of strategic discussion, creative play, personal reflection, and hands-on growth (yes, we may literally plant something).
This is not a conference. It’s not a seminar. It’s a reset—on your time, in your city, and with people who get it.
Schedule
6:00 AM
Mindset Activities (optional)
If you are an early riser we would love to have you join in on one of our optional morning activities which include, a guided run, outdoor yoga or jump right in to working on your business with a session led by Craig Morris
7:15 AM
Coffee + Connection (optional)
Join other founders for a casual time of conversation led by Melissa Johnson
8:00 AM - 8:30 AM
Check - In 
Check in for the day and spend time networking over coffee and a light breakfast
8:30 AM
Welcome + Introductions
Meet your facilitators for the day
9:00 AM
Session 1 | Creative Prompting
Reconnect with your core purpose and spend some intentional time thinking about both personal and professional goals
Led by Melissa Johnson
10:15 AM
Session 2 | Perspective Shifting
Spend some collaborative time with other like-minded founders to challenge your current mindset and push yourself towards growth
Led by Melissa Johnson
11:00 AM
Session 3 | The Long Term
Using EOS tools you will have some time to think critically about some long term goals for your business and the way you will reach those goals
Led by Craig Morris
12:15 PM
Lunch
Enjoy lunch and casual conversation outside 
1:15 PM
Session 4 | Taking Action
Revisiting your goals you started to think about in session 3, you will bring them into a short term perspective to allow them to start to become actionable plans
Led by Craig Morris
2:15 PM
Session 5 | Cultivate
Hands on activity and reflective time to unpack the day
2:55 PM
Closing
3:00 PM
Social (optional)
Unwind on the dreamers deck and enjoy a beverage and connection before you get back to the daily grind
Meet Your Facilitators
Melissa Johnson
Oh MY CUPCAKES!
Founder/CEO, Oh My Cupcakes!, Melissa J. Creative, and Sweet Cream Candle Co. | TEDx speaker | Writer | Storyteller | Speaker and Trainer with Jon Gordon Companies
Craig Morris
eOS
EOS Implementer® | Certified Kolbe Consultant | Helping Business Owners Achieve Vision, Get Traction®, & Work as Healthy Teams | Expert in Leadership Alignment, Facilitation & Growth Strategies
Meet The Photographer
Kelcey Schroder
Kelcey Schroder Photography
Photographer | Pets, Portraits, Real Estate, Business Branding, Family & H.S. Seniors 

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