Today’s consumers don’t follow funnels. They follow curiosity. Bouncing between Tiktok and Google, influencer and algorithm, impulse and intention.  The path to purchase is no longer linear – it’s a loop, a swipe, a split-second scroll, increasingly initiated by AI predictions.

From Funnel to Frenzy is a co-hosted salon with Horizon, Google, Audiostack, Claritas and more – unpacking the new customer journey, the media moments that matter now, and how AI and media innovation are powering smarter brand growth.

With voices like Nadia Carta (Google), Shiv Singh (AI Innovators), and other industry leaders, we’ll explore how discovery is evolving, how AI is shaping behavior, and how brands can use it to drive smarter growth in a world where consumers move fast, and attention moves faster.

Because in a landscape this fragmented, the smartest marketers won’t avoid complexity - they’ll turn it into competitive advantage.


3:30p-4:30p: Salon Conversation
4:30p-5:30p: Garden Gathering
Stick around for cocktails, connection, and a live DJ set — all in our open-air garden space.
Location
Hôtel Jardin Croisette
Date & Time
Tuesday, June 17, 3:30p - 5:30p CEST
Featuring
... more speakers to be announced soon.
Location
Hotel Le Jardin Croisette
7 Rue Molière, 06400 Cannes, France
Our cozy garden retreat is just a quick 5-minutes stroll from the bustling Croisette.

Head inland from the Croisette at Rue des Serbes (near the Gray d'Albion). Walk two blocks and turn right onto Rue Molière.
You'll find Hotel Le Jardin Croisette at 7 Rue Molière, tucked just off the main streets.

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