Sales Experience and Management in 2019
Effective Digital Marketing
User Training and Adoption
Fully integrated sales solutions
816 Town & Country Blvd. Suite 210 Houston, Texas 77024
Thursday, April 4th, 2019
8:00 AM - 5:00 PM
Space is limited. The opportunity to register is offered to Homebuilding Management level roles and above.
Will Duderstadt is currently the VP of Digital Marketing at M/I Homes, Inc. one of the nation's leading builders of single-family homes, having delivered over 100,000 homes. He oversees online marketing campaigns, lead generation, SEO, PPC, Social Media and content strategy for 16 divisions in 11 states. Will provides insight and leadership for M/I Homes' Internet Sales Manager program and Marketing Managers, training the team in best practices for lead creation and management.
Previously, Will was a founding partner of MCLA The Lax Mag, a print magazine covering college lacrosse, which was acquired by InsideLacrosse (an ESPN affiliate) in December 2011. Will also served in various positions at Apple Inc. (AAPL) for five years and was featured as spotlight speaker on apple.com.
Caffeinate and get to know your fellow runaways.
Watch Ringmaster, Cory Charles, open this year's Homebuilder Leadership Experience.
Listen to the VP of Digital Marketing at M/I Homes, Inc, Will Duderstadt, imagine Homebuilding in 2030 and put to rest some digital marketing myths. Eleven years ago, the iPhone did not exist, less than 20% of the US had high-speed internet, and Online Lead Generation was in it's infancy. In this session, we will imagine the world of New Homes Sales & Marketing eleven years into the future, in the year 2030. We will discuss strategies and tactics to help your organization avoid being disrupted.
High wire acts and taming lions is nothing compared to creating a truly integrated customer and employee experience. See how you can tame the beast and dazzle an audience by creating a solution instead of a “system”.
Ringmaster Cory Charles will let you see behind the curtain and answer any questions you may have about what you saw and how it was brought to life.
Hear Ring Master Cory Charles talk about the new and “whole” sales person and why you may want to step up your sales training and approach. Then find out through Ringmistress, Abbie Mirata how your people and culture play a key role in your customer’s experience!
Grab a drink and sit fireside to hear from leading executives from organizations like Meritage Homes, Shea Homes, MI and more. Gain insight into C Suite decision making, bringing those million dreams to life and gaining buy-in on moving forward.
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