ILEA Napa-Sonoma Sip & Learn
Thursday, September 8, 2022 | 11am-2pm
Join us and our wonderful Speaker Jerome Dees for an afternoon of learning and networking at Hotel La Rose in Santa Rosa on September 8th from 11-2pm.

Personal Branding:
Developing Relationships & Maintaining Your Visibility

In today’s world, your ability to connect with others- especially within the event industry- is paramount to your success and that of the organization you support. During this workshop, Jerome will offer insights into goal setting, networking and communicating your value. He will also share a simple technique that might make your eyes roll, but will serve you well.

Topics to be covered include:
  • Revisiting How You Introduce Yourself
  • Simple Networking Tips (Includes Using LinkedIn & Your Online Persona)
  • Foolproof Technique To Carry A Conversation (& Sell Better)
  • Setting Personal & Professional Goals
  • Using Stories To Improve The Sales Process
  • Your Mindset & How It Impacts Everything

We hope to empower you to make impactful connections with others in the industry. 
Event Sponsors
Venue: Hotel La Rose
Celebrating over 105 years of hospitality, Hotel La Rose is the only Sonoma County hotel to be listed with the National Trust Historic Hotels of America. We're the best place for you to find not only historic architecture, but also charming character.

Hotel La Rose has anchored Santa Rosa's Historic Railroad Square since 1907. With its comfortable atmosphere, friendly and attentive staff, Hotel La Rose is perfect for both business executives and vacationers looking for a place to call home while exploring Sonoma County.

Speaker: Jerome Dee
The Author of "Business Networking Simplified", Jerome is an award-winning sales leader, podcaster and entrepreneur. With over 20 years of leadership & sales experience, he has found his passion in showing others how to get the most out of their teams while increasing the morale and profitability of multiple organization's. In 2021 & again 2022, he was named one of The most influential executives in the country, according to Nation’s Restaurant News!

His journey in entrepreneurship began at the age of 22 when he started his first company “Dees Catering”. This concept operated in the San Francisco Bay Area for 10+ years. His venture evolved into SmartSelling.Guru. At SSG, his team aims to teach others how to sell, network, set goals, and develop the future leaders of their organizations. Jerome has his Master's Degree in Business Administration and dual Bachelor's degrees in Psychology & The Philosophy of Religion. I am happy to introduce Jerome Dees Jr as today’s speaker.

Food: Grossman Noshery & Bar
A New York-style deli, bakery, and bar featuring eclectic dishes, cured and smoked fish and meats, and baked goods made in-house. Enjoy casual dine-in, take-out, curbside pickup, or al fresco dining on an outdoor patio. Come as you are - absolutely no dress code ever!

Audio & Entertainment : Dan Meblin / Pop Fiction 
The top party cover wedding dance 70s 80s 90s 2000s band in Northern California, San Francisco, Sacramento, Lake Tahoe, Monterey, and the SF Bay Area.
Pop Fiction has been wowing Bay Area and Northern California audiences of all ages for many years. Pop Fiction is the top party band, cover band, wedding band, and corporate event band based out of the San Francisco Bay Area playing regularly in Sacramento, Folsom, Oroville, Chico, Fresno, San Jose, Santa Rosa, Napa Valley, Marin County, Sonoma County, Lake Tahoe, Monterey, Carmel, the East Bay, and beyond.

LinenBBJ/ La Tavola
BBJ La Tavola elevates event experiences with artfully designed and curated linen collections to make celebrations worthy of your story.
Hotel La Rose
308 Wilson St, Santa Rosa, CA 95401
Date & Time
September 8, 2022
11:00 am - 2:00 pm PDT

Welcome Networking

Speaker Presentation


1:30- 2pm
Tour of Hotel
Time to Implement networking strategies taught by Jerome.

Who's Coming
Hotel La Rose
308 Wilson St, Santa Rosa, CA 95401
 Join us on September 8th
We look forward to seeing you in-person!

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