ISO's brand-new plain language standards set the bar for creating content that's easy to understand -- and that does its job. In the case of proposals, that job is to inform and persuade. This session will explore how proposal writers and designers can apply these ISO standards to proposal creation.

Target Audience:
Proposal Writers, Proposal Designers and Proposal Managers.


Top Takeaways:
Attendees will learn how to create proposal content that allows evaluators to easily:
•Find what they need
•Understand what they find
•Use that information to successfully score your proposal.


Speaker:
Samantha Enslen, APMP Fellow, President, Dragonfly Editorial