The main value of any company are the employees. Both Ukraine and Latvia are currently going through their own processes in terms of attracting labour and providing the necessary specialists and skills. In Latvia, the market is practically exhausted in almost all sectors and competition for recruiting staff is becoming increasingly fierce. Thus, what an employer can offer its employees and how to persuade them to stay on is very important, as is the ability to convince new recruits that this will be the best place to work and that this company is more attractive than others. In turn, for Ukraine, the war became a new challenge in the direction of preserving the labor potential. Ukrainian companies had to reconfigure their work in order to provide opportunities for employees and their families to be safe, combining this with the need to preserve the work of the company itself.

Approaches to working with personnel also needed to be changed, the usual methods no longer work, what can give results? What are the current challenges of HR specialists and how do they overcome them? What makes it possible to be yourself, to do work, to feel pleasure, to develop? People - centeredness is not only a trend, it is the philosophy of a successful company and the further development of the country as a whole!

CONFERENCE TOPICS
- availability of human capital
- the challenges of attracting high quality human capital
- employee wellbeing
- new communication formats
- continuous training, etc

CONFERENCE MODERATOR
Mrs Liudmyla Vasylega(Ukraine)

Working languages of the conference: English, Ukrainian
Translation will be provided

Робочі мови конференції: англійська, українська
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