Explore trademarks with expert Heather Boyd in this session tailored for startups eager to deepen their understanding of trademark law.

Here’s the lowdown:

• Understanding trademarks: Demystifying what a trademark is in both legal and business contexts.
• Registrability criteria: Focusing on what makes a trademark registrable
• Choosing a registrable trademark: Selecting a trademark that is both marketable and registrable.
• Trademark registration process: A walkthrough of the Canadian registration process, including global variations.

Ideal for those seeking to navigate the complex world of trademarks, this session promises to enhance your understanding and guide your decisions in trademark law.

Register now to unlock the secrets of successful trademark management!